A customer survey conducted by ClubstoHire.com, the No.1 golf club rental operator worldwide, has found that over 96% of golfers plan to take two or more golfing holidays during the next two years.

And of the 2,300 travelling golfers who took part in the survey, two-thirds (66%) indicated that they intend to take as many as three or more golfing holidays over the same period. Most rental customers have a handicap of 18 and above.

The results point to continued growth in the golf travel industry and are welcomed by ClubstoHire as it looks to expand a service that has helped travelling golfers save an estimated £2.7m (€3.5m/$4m) in airline excess charges over the past five years. (more…)

Jordan Spieth has strengthened his endorsement of market-leading grip manufacturer SuperStroke by adding the new S-Tech club grips to his bag and signing a multi-year extension that will see him continue to use the brand’s club and putter grips.

The two-time Major winner won a remarkable $22m in prize money last season using the brand’s Flatso 1.0 putter grip and now has a full suite of SuperStroke grips across his set of clubs. (more…)

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Brand Fusion, the leading distributor of branded and licensed products to the golf trade, has won its first criminal court case against counterfeit sellers of the putter grip made famous by world No.1 Jordan Spieth.

Last Friday (15 January), Judge DDJ Edwards at Preston Magistrates’ Court accepted a guilty plea from Stephen Prue of the RS Golf Company Ltd to all five charges relating to his selling counterfeit SuperStroke grips. As well as gaining a criminal record, he was sentenced to a 12-month Community Order with 80 hours of unpaid work on each count to run concurrently and his company was fined £500. (more…)

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SuperStroke, the hottest grip brand on the market, has added a new Pistol GT model to its latest range of putter grips for 2016 that incorporate trend-setting CounterCore Technology across three different lines.

The Pistol GT is the smallest grip in the SuperStroke range, so it gives those golfers currently using a conventional putter grip a smooth transition into the parallel technology pioneered by the brand for a controlled putting stroke. (more…)

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Sun Mountain, the market leader for premium golf bags, is introducing the Zero-G Waist Belt as a standalone product for the 2016 season.

Due to the successful introduction of the Zero-G Bag in 2015, the Zero-G Belt will be available to use with all 2016 models which feature the Zero-G Hip Pad.

The cushioned Zero-G Belt is available to purchase separately for golfers requiring extra support, and slips easily through the hip pad to fasten around the waist. It has a sturdy buckle clasp and is removable if travelling by cart. (more…)

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