Carly Booth, one of the UK’s leading female golfers, dropped by Royal Birkdale last week to sign a multi-year deal to play on the Ladies European Tour with a Pink Volvik S4 golf ball.
The popular Scottish player with a big social media following had used the same ball to qualify for this month’s US Open in New Jersey for the first time.
Carly signed the agreement with Volvik Chairman and founder Kyungahn Moon, who was over from South Korea and attended his first Open Championship. (more…)
SuperStroke staff player Sergio Garcia took a grip of his first ever Major title with the help of his S-Tech club and 1.0P prototype putter grips.
The nine-time PGA Tour winner was trailing Ryder Cup team-mate Justin Rose with just four holes left in the 2017 Masters, but produced a stunning display of approach shots to draw level, including scoring his first ever eagle at Augusta National on the par-5 15th.
And the Spaniard rolled in a clutch birdie putt with his striking blue and yellow 1.0P prototype putter grip on the first playoff hole to claim his first Major title at the 74th attempt. (more…)
Brand Fusion International, the UK distributor of leading golf brands such as Sun Mountain and SuperStroke, has reached an agreement to add the increasingly popular multi-coloured Volvik golf balls to its retail portfolio.
The initial focus will be on sales of the new premium-priced Volvik S4 ball, the choice of multiple Major winner Bubba Watson, plus the spectacular Vivid range, the world’s first matte-finish coloured golf ball.
Two-time Masters champion Watson, who signed as the leading Volvik brand ambassador last month, selects his next Tour ball from specially designed pink, green or pearl blue/white versions of the S4 ball. (more…)
Callaway, one of the world’s leading golf equipment brands, has introduced its most advanced rangefinder yet to the UK market with the release of the new Hybrid Laser-GPS model that incorporates two separate distance-measuring technologies for greater accuracy.
Combining the pin-seeking precision of a laser rangefinder with the added convenience of GPS course mapping, the Hybrid Laser-GPS offers comprehensive distance information in a compact device, weighing just 220 grams.
Featuring Callaway’s Pin Acquisition Technology (PAT), the laser can lock on to pins up to 300 yards away with accuracy to within a single yard, while also offering x6 magnification for multiple-target measurements up to 1,000 yards away. (more…)